goodmoodFrames alleviate the Winerblues
Positive vibes created by large-scale Fotoart and ighting
Just a few weeks from now, days will get shorter and skies will get darker and grayer , and bringing with it the Winterblues for many.
Berlin-based artist Rica Belna experienced these too. Inspired by her extensive experience in the effects of light and large-scale imagery, she created an effective and artistic solution under the motto: Lighten up your life with goodmoodFrames!.
GoodmoodFrames offer backlit, wall-sized photographic works featuring motives that create impressions of expansiveness and sunny, bright-spirited atmosphere. This triggers positive associations in the brain which processes the optical impressions and generates new emotions, which then get associated with one's environment.
The large size of the image of a goodmoodFrame dominates a room and therefore demands attention, and the bright light and friendly motives support positive change in the viewer's emotional state.
The pieces of art also change how rooms themselves are perceived. The viewer has the impression of looking out of a window, and thus a feeling of open spaciousness is created. Backlighting enhances this effect.
Light-therapy is widely recognized for its mood-enhancing effects. Brightness reinvigorates and motivates - especially during those seemingly eternal winter months.
Belna’s art-motives enhance the effects of light through their relaxing yet energizing imagery, providing strength and happy moods.
In summary: goodmoodFrames change the emotional energy of a room through the installation of a virtual space.